When I first started experimenting with book marketing, I managed to post about Goodreads Book Giveaways just a few months before they mad them expensive as heck. And you know what sucked? I had a box of books in my closet. I ordered a small number of books so I could test out Goodreads, but … Continue reading Learning How to Market Books: LibraryThing Is Pretty Neat
It's been a while since I posted! So, first off: sorry for vanishing off the face of the Earth like that. Mostly, I've been busy. Busy-busy. Work's nuts. Long hours. Overtime. Craziness. There's barely been time to write, and if I don't have time to write, then I definitely don't have time to blog. But … Continue reading Socializing, Platform, and Actually Talking to People: What’s an Author Supposed to Do?
A month or so ago, I tried my first Facebook ad campaign. It was unimpressive. "That's just what marketing's like!" I told myself. "You never make back the money you put into ads. You're paying for exposure!" I'm not yet convinced that's wrong. When I see someone talking about making big bucks in marketing, I … Continue reading Learning How to Market Books #4: Learning more about Facebook
I ran my first Goodreads giveaway back in October. I wrote about the experience here. I was pretty happy about it! I gave away 3 copies and 480 people put it on their to-read list. After one month, I haven't seen any reviews (or sales) that I can attribute to it, but it only cost … Continue reading Learning How to Market Books: I Take Back What I Said About Goodreads
I finished my very first Goodreads giveaway last week, and it was was awesome. Since it's still fresh in my mind, this seems like a great time to share what I learned. Let's get to it! You are going to need print copies of your books. Goodreads only has one way to do giveaways at … Continue reading Learning How to Market Books (Post #3): Goodreads Giveaways
OK, first thing's first: this is not a post about how to be successful with Facebook ads. I created my first Facebook ad last month. I've run a single one-month test. I've got a lot to learn. But if you're an author who doesn't know where to start--or what to even think about--maybe this will help. … Continue reading Learning How to Market Books (Post #2): Facebook Ads
So, let's be honest. I don't know anything about marketing a book. This is decidedly Not a Very Good Thing, because I happen to have a book published by a small press. But--and this is the part where I admit my very embarrassing life lessons to the internet, where it will be engraved in stone … Continue reading Learning How to Market Books (Post #1): Mailing Lists